Pardon my French but this app is the shit! Not only does it bring out your inner kid, but allows your business to attract repeat business in a unique and fun way.

What is SCVNGR?

SCVNGR’s purpose is simple: go places, do challenges, earn points. As a player, the more activities you do at a location, the more points you earn. Once you’ve earned a specified amount of points, you unlock a reward; say a free cup of coffee or 15% off lunch. Challenges range from writing a review, to posting a picture, to even scanning a QR code and following the task.

Why Should My Business Use SCVNGR

What makes this application so great for businesses is that it uses your customers as a resource to build repeat business. Users must leave and return to the location to earn points. So let’s say a free cup of coffee is ten points and each challenge is two points. You would have to visit the location and perform a challenge five times to earn the set reward.

It’s like having a loyalty card without spending the money!

Taking it a step further, Trek’s allow users to go on mini-themed adventures like a coffee tour of downtown Santa Fe or a Neo-classical paintings walk of the Chicago Art Institute. Again, challenges are used at locations ending in rewards set up by the business. These are perfect for trade shows, fairs, festivals, etc.

How Do I Get Started?

The creators of SCVNGR have easy to follow, step-by-step tutorials for both users and businesses.

While users are able to create their own challenges at a location, moderators must approve rewards. This protects your business from rogue users setting up false freebies. As the site touts, you can attract, engage and reward customers without the heavy spending of a rewards card program. Pricing ranges from the free level allowing for 5 active gaming elements (challenges, treks, rewards) to the highest level that allows for 100 active elements at $1080 per month.

Analysts, technical support and knowledgeable reps make SCVNGR the perfect application for any size business. While the pricing might seem a little steep for a small business, the loyal customers it promises to build far outweigh any cost. So do yourself and your business a favor and check it out today!